Most businesses focus on how their landing pages look — but a beautiful page that doesn’t bring in leads is just a missed opportunity. At Hashigo Technologies, we go beyond design aesthetics. We focus on what truly matters: landing pages that converts and generate leads.
Here are five proven tips we use to build high-converting landing pages that not only look good — but work hard for your business.
Tip 1: Define a Clear Goal for Your Landing Page
Start every landing page with one key question: What do we want the user to do here? Whether it’s signing up, downloading, or booking a call, clarity in purpose is non-negotiable. Without a clear action, there’s no conversion.
Tip 2: Eliminate the Noise
We remove anything that distracts — from generic stock images to unnecessary animations. The goal is clarity over creativity. Every element should serve a purpose, or it shouldn’t be there.
Learn how we apply this principle in our UI/UX design process.
Tip 3: Design for the Eye Path
Guide users through a visual journey — compelling headline, trust markers, benefits, testimonials, and a clear CTA. This structured flow keeps users engaged and builds trust naturally.
Want to learn more about this method? Read Neil Patel’s guide on landing page structure.
Tip 4: Test Like a Real User
Don’t test your landing page as a designer. Test it as a user. Ask yourself: Would I scroll? Would I click? Does this make sense to someone seeing it for the first time? This mindset helps identify real issues.
Tip 5: Use the Right Tools to Optimize
Tools we trust to make landing pages that convert:
Figma + FigJam – for seamless design collaboration
Spline – to create standout hero visuals
Hotjar – to track how users behave
RankMath – for SEO-optimized content
Building landing pages that converts and generate leads isn’t about trends — it’s about strategy. With the right focus, structure, and tools, your landing page can become your best salesperson.